Nike Unlaced
NIKE WOMEN
[NIKE] We want to make Nike Women the trusted source of sneaker
style for her. Currently, women see Nike Women as a
performance apparel brand, and we feel our current fashion
content is out of reach for our customer. We want you to
develop content around our 12 Nike Women sneaker drops for
Fall 19.
[EG] Sounds great. We can produce and direct content that blends
the world of sneakers and style for her in an inspiring, playful
way that’s both inspiring and relatable.
NIKE UNLACED
NIKE WOMEN
[NIKE WOMEN]
Nike is seen as a performance brand, not as a source of inspiration for women sneaker style. We want to change that.
[EMPIRE GREEN]
We're down! We can direct, style and produce app and social content that delivers authentic, playful, sneaker fashion. Just one question. When do we start?
[NIKE WOMEN]
Yesterday.